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Lisa Hammond founded Femail Creations, a mail order catalog born out of her passion to celebrate and inspire women, over a decade ago. Now Lisa is taking that same passion to an entirely new level with Barefoot Parties.

A lot of people talk about overcoming unbelievable obstacles to achieve their dreams.

Lisa Hammond wrote the book on it.

In her hilarious, heartfelt book, Dream Big, the Barefoot CEO and founder of Femail Creations explains exactly what motivated her to pursue her vision.

"...I started Femail Creations because I wanted to make a difference. I wanted to inspire women. I wanted to celebrate the creative souls of women. I wanted to encourage young girls to dream bigger dreams. I wanted to support and sustain other women in business."

Barefoot Parties are all about the spirit of kicking off your shoes, relaxing and having a good time!

Lisa wanted to inspire women to gather together and renew their spirits. She wanted to create an environment where people could actually have fun shopping in a real party atmosphere. And one where every purchase made was empowering literally everyone who created, gifted, shopped, hosted or marketed the products.

To truly appreciate how unique this business is you have to understand the fundamental difference between Barefoot Parties and other companies. Most companies find a product then bring it to market to make a profit. There's nothing wrong with that, because that's how most commerce is done. But for Lisa Hammond, selling another widget was never enough. She started with a mission to make a difference, and then figured out how to form a company that would fulfill that vision. She started by selecting unique and heartfelt merchandise. Then she set up a system to distribute these products so everyone who helped spread the word could earn income just by sharing, recommending and referring. Lastly, she wrapped the concept up in a relaxing, exciting party format that is so refreshing people actually want to attend.

Barefoot Parties are about giving meaningful gifts and the opportunity to create meaningful work. When we dream we dream big! We are here to inspire, empower and ultimately change the lives we touch with our vision, our products and our passion.

Kick your shoes off and have some fun!

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